supplements
AG1
I tore AG1 down on the phone, where 90%+ of its traffic lands — and the page that does all the selling hides its best asset. The €87→€67 first-order stack sits a quarter of the way down a 16,000px scroll, behind a carousel that can't add to cart, with no sticky buy button to bring intent back.
apparel — socks & basics
Bombas
A tight, well-branded mobile store with a strong free-ship bar and a gift-ready cart — but the PDP hides its own price, shows no reviews, and never re-surfaces Add to Bag down a 12,664px scroll. The conversion picture is mostly thumb-zone fixes.
home & cookware
Our Place
On a phone this is a trust machine — a Kenji Lopez-Alt quote opens the page, 60,689 reviews back the PDP, and the cart already runs a free-ship bar and a cross-sell. What it lacks is a sticky mobile Add to Cart on a 13,794px PDP, a consent card that stops covering the buy box, and proof that lives where the thumb decides.